To create an effective website, you need to have a passion about your products and/or services and seek out the resources necessary to promote and market them.
- Using creativity, determine a domain name and extension. Keep it short. We use FAVAWORKS.COM. If you are an organization, consider a .org extension.
- Find a web hosting company that provides the technology resources you need as well as qualified technical support, preferably 24/7.
- Determine a resource for the design project – we recommend WordPress and Elementor Pro
- Storyboard and decide on a design that best illustrates your products or services to the web audience
- Decide on a responsive design
- Create an effective header & footer
- Create an appropriate navigation menu
- Create at minimum, an effective “home”, “about us”, and “contact us” page
- Create and promote a blog post page with at least 6 blog posts
- Create a page or pages that best promote your products and services
- Create social media accounts to compliment your web presence and create links to the website – Facebook, Twitter, Instagram, LinkedIn, Pinterest, etc.
- When designing the web site, use SEO (search engine optimization) attributes – keyword, description, title, meta tags, etc.
- Create a Google account and take advantage of Google’s Analytics for tracking your web audience
- Create a blog post frequently and promote it – seek interactive responses